Sunday 31 March 2013

Promoting Pakistan By Syed Morrowat Ali Shamsi


According to the trends globally, countries are promoting themselves on the social media and you all might be quiet aware of this thing as we see a lot of promos meant to enhance the image of various countries such as ‘Malaysia truly Asia’ and many more. What does this type of advertisements do? They attract tourists which in itself are a good way to generate revenue and boost the national income of the country; a lot of countries rely on tourism and earn a lot through it such as Mexico, Brazil, Thailand and lot more, secondly it also helps to enhance the image of the country.
So why not brand Pakistan? We can highlight varies tourists spots as our country is blessed with so many of them such as our country is home for various mountain peaks especially K-2 this can help us to attract climbers in Pakistan. Secondly, Annual off road rally is held at Cholistan and we can promote it, moreover our government should also try to invest into this event as the amount they invest won’t go in vain, it shall help them in the long run. Furthermore, our country is blessed for with four seasons and our country is homeland for people who belong to varies some of cultures we can highlight them globally. Hence there are a lot more reasons for tourists to visit Pakistan, summing them all up Badshashi Masjid, Shalimar Gardens, Swat, Gilgit, Tomb of Jahangir, Lake Saiful Muluk, Harrapa, Moenja-daro, Azad Jammu and Kashmir. If we go on emphasizing on each one of them it would take years to explain the unique beauty of these spots, so the point is to attract tourism.
             
If we are going to promote Pakistan on social media we also need to come up with an interesting tagline for it; in order to differentiate our country from others, I have come up with an tagline ‘Pakistan – between the wonders of God’. This type of promotion is required by our country in these sorts of conditions and we as being natives of this country should be working towards it and acknowledge what is bestowed upon us. I AM PROUD TO BE A PAKISTANI. ARE YOU?
   
Author: Syed Morrowat Ali Shamsi





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